Highlights from CX Summit North America in Nashville

The CX Summit North America is in full swing, and the energy in Nashville is palpable. As a blog writer, I am thrilled to be a part of this event where industry experts, analysts, and attendees come together to share insights, learn from each other, and shape the future of customer experience.

Yesterday, the pre-day events saw record attendance, with workshops, industry-focused sessions, and the Forrester Women’s Leadership Forum taking center stage. The forum delved into the impact of generative AI on women in the workplace, sparking important discussions and insights.

Today, the momentum continued with Forrester CEO George Colony setting the tone for the day by emphasizing the transformative power of genAI in business and society. Keynote sessions explored the role of AI in customer experience, with speakers like J. P. Gownder and Mike Proulx sharing their insights on infusing human and AI capabilities into CX.

The highlight of the day was the keynote from Prudential, the 2024 Customer-Obsessed Enterprise Award winner, for their customer-focused strategy and growth initiatives. The day ended with engaging discussions at the Executive Leadership Exchange dinner, where industry leaders shared their thoughts on CX developments across various sectors.

Looking ahead, tomorrow promises more exciting content and experiences, including a breakfast hosted by Forrester’s Director of Diversity and Inclusion and a keynote panel featuring Customer-Obsessed Leadership Award winners. The event continues to be a hub of knowledge sharing and collaboration, and I can’t wait to see what the rest of the summit has in store. Stay tuned for more updates from CX Summit North America!